This explainer video was created using kinetic text animation for Balabit.
Balabit prevent data breaches without constraining companies using their access management software, so the purpose of the animated video was to explain how companies would benefit from using Balabit’s software within their I.T. defence systems. The video used a mix of animated text and graphical content to create an animation that is in-keeping with Balabit’s brand. The video needed to convey a complex message in an easy to digest way using images to underline key messages.