This character-based animation explainer video was created for Coventry University to inform staff about their leading rewards package. The character ‘Sam’ was created in-house along with the artwork required within the animated video. Everything from Sam riding a bike to winning a food hamper was graphical content created by AVInteractive. We also created the script required for Sam and used a professional voiceover artist to record his speech.
From concept to creation, the character ‘Sam’ was designed and made in-house.
All the the animation, motion graphics and compositing were created in industry professional, digital visual effects software.